Access the full text.
Sign up today, get DeepDyve free for 14 days.
Loading next page...
/lp/cambridge-university-press/the-fashionable-adoption-of-online-learning-technologies-in-australian-ieYPTCiUA7
References
References for this paper are not available at this time. We will be adding them shortly, thank you for your patience.
- Publisher
- Cambridge University Press
- Copyright
- Copyright © Cambridge University Press and Australian and New Zealand Academy of Management 2005
- ISSN
- 1324-3209
- DOI
- 10.5172/jmo.2005.11.1.57
- Publisher site
- See Article on Publisher Site
Abstract
ABSTRACTDuring the 1990s, many Australian universities adopted innovative new online learning technologies without critical examination of their merit to those institutions, leading in some cases to wasted resources, unfulfilled expectations, program and organisational failure. Given that limited theoretical and empirical explanations have addressed this important research problem, this paper discusses and applies a management fashion framework to this research problem and argues that online learning technologies could be conceptualised as a management fashion, following the empirical work of Abrahamson and Fairchild (1999). The major contributions of this paper are to identify an important yet under-researched area in higher education research, demonstrate the utility of a management fashion framework in this context, and propose a number of recommendations for policy makers, university managers and academics confronted with educational innovations.
Journal
Journal of the Australian and New Zealand Academy of Management – Cambridge University Press
Published: Jan 1, 2005