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Cognitive Interviewing. A Tool for Improving Questionnaire Design

Cognitive Interviewing. A Tool for Improving Questionnaire Design Quality of Life Research (2006) 15: 571–573  Springer 2006 DOI 10.1007/s11136-005-5263-8 Book Review Edited by G.B. Willis, Sage Publications. Thousand Oaks 2005, 335 pp, ISBN: 0-7619-2803-0, price $69:95=£54:00 (hardback), 0-7619-2804-9, price $34:95=£27:00 (paperback) Amongst survey researchers, there is growing processes employed by a respondent in answering interest in investigating and understanding the survey questions. Respondents are asked to give cognitive processes employed by respondents in feedback on their understanding of the question reading, comprehending and interpreting ques- and associated response categories and instruc- tions, and in formulating and providing answers to tions, and to verbalise how they have gone about those questions [1]. Proponents of CASM (Cogni- producing their answers, with particular emphasis tive Aspects of Survey Methodology) seek to apply on retrieval from memory and subsequent judge- theories and empirical research from a range of ments and decisions. disciplines, including cognitive psychology and The book is divided into four parts. In the first socio-linguistics, to improve questionnaire design section, the scope of cognitive interviewing is and to understand observed response effects. To defined and set in the broader context of cognitive date, however, the theories and methods of CASM testing in general. Readers are reminded of the http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Quality of Life Research Springer Journals

Cognitive Interviewing. A Tool for Improving Questionnaire Design

Quality of Life Research , Volume 15 (3) – Nov 18, 2005

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References (7)

Publisher
Springer Journals
Copyright
Copyright © 2006 by Springer
Subject
Medicine & Public Health; Quality of Life Research; Sociology, general; Public Health; Quality of Life Research
ISSN
0962-9343
eISSN
1573-2649
DOI
10.1007/s11136-005-5263-8
Publisher site
See Article on Publisher Site

Abstract

Quality of Life Research (2006) 15: 571–573  Springer 2006 DOI 10.1007/s11136-005-5263-8 Book Review Edited by G.B. Willis, Sage Publications. Thousand Oaks 2005, 335 pp, ISBN: 0-7619-2803-0, price $69:95=£54:00 (hardback), 0-7619-2804-9, price $34:95=£27:00 (paperback) Amongst survey researchers, there is growing processes employed by a respondent in answering interest in investigating and understanding the survey questions. Respondents are asked to give cognitive processes employed by respondents in feedback on their understanding of the question reading, comprehending and interpreting ques- and associated response categories and instruc- tions, and in formulating and providing answers to tions, and to verbalise how they have gone about those questions [1]. Proponents of CASM (Cogni- producing their answers, with particular emphasis tive Aspects of Survey Methodology) seek to apply on retrieval from memory and subsequent judge- theories and empirical research from a range of ments and decisions. disciplines, including cognitive psychology and The book is divided into four parts. In the first socio-linguistics, to improve questionnaire design section, the scope of cognitive interviewing is and to understand observed response effects. To defined and set in the broader context of cognitive date, however, the theories and methods of CASM testing in general. Readers are reminded of the

Journal

Quality of Life ResearchSpringer Journals

Published: Nov 18, 2005

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