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[This chapter describes the chronological development of the form and meaning of this celebration, from its ‘traditional’ form to the pattern that emerged in the urban culture of the capital during the seventeenth and eighteenth centuries. Several cultural and social factors influencing these developments are discussed. The rich folklore on Japanese childhood rites of passage is one of the main sources for this chapter. The rise of the urban pattern is charted using historical sources from the Tokugawa period. The changes in the urban pattern and the its rise to popularity between the Meiji Restoration and the end of the Second World War (1868–1945) is examined through contemporary printed documents, articles, commentaries, and advertisements.]
Published: Jun 8, 2016
Keywords: Consumer Culture; Interwar Period; Retail Shop; Urban Pattern; Urban Culture
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